When Sharp showed us their new 90” LED TV—the largest in the world at the time—the action was so intense it gave us vertigo. It also gave us our idea: TV this intense isn’t for the faint of heart. This spot ran on TV during fall sporting events. Online, it grabbed over 3 million YouTube views in a few short months. Turn up the sound and brace yourself, it’s a wild ride.
This video kicked off the "There's a Story Here" digital campaign. The Marriott Rewards Card wanted to connect with the "experience-driven" travel mindset of Millennials by moving away from a "destination" brand. View the larger campaign here.
People don't want to learn about their bleeding gums from a stranger, so what if they could learn from themselves? We created these engaging videos for Parodontax, a toothpaste that treats bleeding gums, and avoided the traditional and boring educational format.
Marriott wanted a video to add some excitement to their general manager convention. They wanted us to use real managers while tying the theme into their new positioning: “Hosting Brilliantly.” We created “The Brilliants.”
Verizon Wireless and XFINITY Cable wanted people to know their partnership was delivering entertainment and content anywhere. It also needed to deliver the news about a prepaid card offer. It was a lot for a single :30 TV spot, but this spot pulls it off nicely.
ABOVE: To get iPhone users to switch to DROID, we created the Compromise Deactivation platform. This video carried the message in-store as well as in mobile and online placements.
Following the very successful launch of DROID, Verizon introduced DROID @ and DROID X. The videos above helped build the franchise's voice online and in-store.
To deliver the look and feel of their new branding into Verizon stores, we developed a series of in-store videos for their various product and service offerings. These are just a few of the many videos we created. Some with sound, some without.
Brands aren’t just built with customers—they’re built from within the company as well. We created a series of videos designed to train Verizon employees on how to represent the brand image, use brand assets, and create brand materials. Not the most scintilating videos, but definitely effective.